Developed and executed a full digital growth system for a creative wellness brand. Focused on design consistency, platform optimization, and data-driven content strategy to attract and convert a larger audience. The brand generated over 1 million views in 30 days and 549,000+ views across a separate 90-day period, reaching 770,000 unique accounts with 90% new audience exposure. Increased conversion engagement through targeted calls-to-action, community retention, and consistent content performance.